Miami Beach crowned World’s Leading Lifestyle Destination in 2023

Rodrigo Mattos

In the early months of 2023, Miami Beach secured prestigious titles, such as "North America’s Leading Beach Destination" and "North America’s Leading City Destination," from a highly regarded travel organization. Later in the year, it attained the esteemed recognition of being named the "World’s Leading Lifestyle Destination 2023" by the World Travel Awards, solidifying its standing as a premier global destination.

Acknowledging these achievements, Grisette Marcos, the Executive Director of the Miami Beach Visitor and Convention Authority, expressed pride in the city's international acclaim. Miami Beach, celebrated for its diversity and a myriad of experiences, features an impressive public art collection, numerous museums, luxury hotels, spas, and a vibrant culinary scene curated by acclaimed and emerging chefs.

The title of the "World’s Leading Lifestyle Destination 2023" from the World Travel Awards adds another feather to Miami Beach’s cap of honors received throughout the year. Marcos emphasized the ongoing efforts to position the city as a top destination, focusing on enhancing visitor engagement through interactive resources and thoughtful user experiences to attract both returning and new tourists.

Miami Beach beckons tourists to explore its rich architectural heritage and design, set against iconic waters. The city offers diverse activities, including water sports, beachfront yoga, and culinary options emphasizing invasive species and sustainable practices to protect marine life. Over the past year, the Miami Beach Visitor and Convention Authority invested in immersive technology, launching the EXP Miami Beach Tours App, available on Google Play and Apple. This app provides users with a range of lifestyle itinerary options, including tours of cultural institutions, public art, art deco, LGBTQ+ experiences, and more.

Elevating its status as a global lifestyle leader, Miami Beach is gearing up to participate in the inaugural Open House Miami event scheduled for March 1-2, 2024. This event positions Miami Beach as the fourth U.S. city to join the international initiative, following New York, San Diego, and Chicago. Open House Miami aims to foster community engagement, celebrating historical design and architecture by offering complimentary access to notable buildings across the city. Visitors can connect, learn, and engage in meaningful discussions and debates.

Marcos reiterated the commitment to preserving Miami Beach’s distinguished history in 2024, while also introducing new attractions like Open House Miami to draw global visitors. Additionally, plans include enhancing technological resources, such as the integration of augmented reality on various platforms, to showcase the unique lifestyle of Miami Beach.

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